Meetings No 19
Intro
Artificial Intelligence
Atti Soenarso: AI is soon an everyday commodity.
Cover Story
Anders Sörman-Nilsson
Gazing into the future of the meetings industry.
Intermission
Europe is not a market
It is the will to live together.
Radar
Swedish Exhibition & Congress Centre
“Our vision is to create Europe’s most attractive venue.”
ROI
Padraic Gilligan
Why ROI for meetings and incentives is a waste of time.
ROI
Elling Hamso
Why ROI is not a waste of time.
Radar
ICC Sydney
An important contributor to innovation.
Strategy
PCMA
Radar on penetrating the ­European meetings industry.
HR Technology
The Rise of AI
Rohit Talwar and Alexandra Whittington: On AI and HR.
Sustainable Growth
GDS-Index
Scandinavian sustainability initiative expands.
Intermission
In a Hole
Lending a hand.
Radar
ICCA
Record number of association meetings in 2016.
Collaboration
Best Cities Global Forum
“Unlocking the collective intelligence.”
Sharma
My 23 Best Tactics for Personal Greatness
Robin Sharma: “Protect your willpower.”
Radar
Technology and Meetings
Tech is key in creating purposeful meetings.
Radar
IMEX Frankfurt
Packed with opportunities.
Cyber Security
The Anti-Cloud
Jaak Geens and Linas Bukauskas on geens.com.
Kellerman
Cyber vs. Personal
Roger Kellerman: “Now is the time to improve online security.”
classifieds
news
businessmeetings
MCI middle East and Zahara Tours
join forces to bring association events to Oman.
business intelligence
ibtm world pre-matched appointments
reach new high ahead of 30th anniversary edition.
Meeting Industry
Convene Hosted Buyer Programme
Reaches All-Time High.
Award winner
Gothenburg ranks number one
among sustainable and innovative cities.
association meetings
Inaugural Winners
of Incredible Impacts Grants Announced.

Nigeria, Senegal and Cape Verde
dominate the West African hotel pipeline with 77% of the total planned hotel rooms.
business Intelligence
Business events
must adopt Olympic standard when it comes to safety.
hotel news
Dubai’s first all-inclusive resort
sees big rise in demand.
maximum meeting place
Paris Convention Centre:
the largest conference centre in Europe.
Business Intelligence
Digital focus gives 13% uplift
for Denmark on German MICE market.
Links
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Technology Key Element – in Creating Purposeful Meetings

“So many of the benefits that technology can bring to our industry are still untapped potential; we want to help event planners to see and understand what technology can do for them,” says Carina Bauer, CEO of the IMEX Group.

Putting that policy into practice the range of opportunities for event planners to try out and learn about event technology is greater than ever, so too the range of technology providers at show.

“Technology is one of the five key elements in creating Purposeful Meetings, our talking point for this year. It is vital to the advancement of the meetings industry which we support wholeheartedly. But, taken as a whole, it can be confusing.”

Research carried out for IMEX by Meeting Professionals International (MPI) last autumn quantified the untapped potential. Ninety-two percent of meeting planners think they are not making the most of technology solutions.

“Most of us learn more by seeing and touching so having technology demonstrated by experts face to face and giving people the chance to get to grips with it is important. At IMEX this year we’ve created many more opportunities for this.”

As part of its commitment to finding new ways to help audiences access and understand new technologies, IMEX has partnered with Berlin based start-ups ZEUS who will run their Event Tech Academy as part of the show’s new Edu Monday programme.

Tech experts and entrepreneurs will share personal and engaging insights into event technology today and anticipated tech trends over the next five years. The sessions will take place on Edu Monday and throughout the show in English and German.

The technology area is the largest to date with many new exhibitors. The sector’s leading businesses will be there with new products and services, many with larger stand space this year. The choice of potential suppliers is vast and covers every need and they feature innovative ideas using, for instance, hologram technology.

At the heart of the technology section will be the Tech Knowledge Area, powered by The Meeting Pool. It is dedicated to helping buyers with advice and honest opinions from experts about the right tech for an event and offering the chance to touch, test and try the latest gadgets such as wearables, virtual reality and more.

What’s more, throughout the show there will be 15 minute Tech byte mini sessions with tips, tricks and time for personalised questions.

IMEX in Frankfurt has also created an initiative to help buyers sample a cross-section of technology solutions at the show through Event Tech Tours. Participants will receive a guided tour of a variety of exhibitors during the hour-long tours, which run throughout the show and are in both English and German.

Each year the #IMEXpitch gives visitors the chance to see various technology start-ups compete for audience attention and votes. This year’s line-up will include technologies dedicated to business networking, streamlining travel, audience interaction, crowdsourcing of content and the better and faster use of data through Artificial Intelligence (AI).

The finalists are …

  1. Fly Another Day www.flyanotherday.com
  2. Spacebase www.spacebase.com/en
  3. Feathr feathr.co
  4. SharedXP sharedxp.events
  5. Showpiper showpiper.com

Each company has five minutes to put forward its product, including the concept, features and unique selling points, to a live audience. The winner, chosen by an expert judging panel, receives free exhibition space at the following year’s show.

Photo Kristina Schaefer © Imex