måndag 25 november 2013 | hotel
World First for Scandic – Checking Out by Mobile at All Hotels
Scandic is the first hotel chain in the world to offer digital check-out at all its hotels. The system was tested in the spring and is now available at all hotels in the chain. With a few simple clicks on their smartphone or computer, guests can quickly pay their room, minibar and restaurant bill when it suits them, gaining a welcome bit of extra time in the morning. Scandic estimates that in the first year it will see half a million digital check-outs. In the following year, Scandic expects to see that number double. This is because the service is so simple to use that it gives guests immediate added value, not least since the people of the Nordic region tend to be so mobile literate.
Over the summer, Scandic conducted a pilot project at Scandic Park in Stockholm, where the new mobile check-out solution was evaluated and finetuned. The pilot project was warmly received and now the mobile check-out system is being rolled out at all Scandic’s hotels. All that is needed to check out with a smartphone is for the guest’s telephone number or email address to be registered at check-in. The night before check-out, guests receive a text message and can check their bill, add purchases from the minibar, update their address details and pay for their stay. The receipt is forwarded by email and the keycard can simply be dropped off at reception on the way out.
“It feels great to be the first to make this move, but the important point is that this is something guests have been waiting for,” said Frank Fiskers, Scandic’s CEO. “Checking out is seen by many guests as the tiresome part of a hotel stay and it is sometimes associated with queues and morning stress. Now we are offering guests a smart shortcut that gives them a more pleasant start to the day. They can check out when it suits them, and some guests will no doubt check out the evening before so they can enjoy a more leisurely breakfast.”
“It’s definitely time for us to give guests added value they appreciate by exploiting the almost infinite possibilities that digital technology now offers,” said Johan Michelson, Vice President Brand & Products at Scandic. “We will continue adding more digital services, and right now we’re looking at check-in and conference booking, although as I said, this is all at an early stage.”