Tourism Australia’s specialist unit, Business Events Australia has officially been named the newest Destination Partner of the International Association of Professional Congress Organisers (IAPCO). The new two-year strategic partnership expands Australia’s engagement with IAPCO’s global community of accredited Professional Congress Organisers (PCOs).
Through educational programs, targeted content, and destination insights, the collaboration will highlight Australia’s exceptional capability to host high-value international association conferences and business events.
This expanded agreement builds on an existing partnership that began in October 2025, extending Business Events Australia’s dedicated support for the IAPCO Sustainability Programme into years two and three.
Sally Cope, Executive General Manager Industry and Business Events at Tourism Australia, noted that becoming a Destination Partner offers a valuable platform to connect with international decision-makers, ensuring Australia’s diverse event offerings remain top-of-mind globally while driving responsible event delivery.
