Lausanne, Switzerland will be the spectacular setting for one of the regions first in-person conferences for the entire business events industry since 2019.

PCMA today, May 27th, announced that registration is open for the inaugural Convening EMEA (formerly known as the European Influencer Summit), an omnichannel conference for business event professionals throughout Europe, the Middle East and Africa. Supported by Lausanne Tourism, Switzerland Tourism, and The International Olympic Committee, the event will take place within Lausannes Swiss Tech Convention Centre 17–19, October 2021. Further details and registration are now available at conveningemea.org. Registration fees have been frozen at the 2019 event rate as PCMA continues to do its part to provide support and opportunities for the industry.

“I commend the PCMA team for their dedication to reconvening safely and effectively in our beautiful destination and with the active participation and assistance of the city and the region,” said Panos Tzivanidis, Director, Corporate Events & Services – The International Olympic Committee, and PCMA Advisory Board Member. “Reconnecting business event professionals to explore and engage across three important aspects, including talent, ROI and the future of the business events industry is timely, and will serve as a much-needed catalyst for the industrys recovery in the EMEA region.”

The revitalized event will offer access to hosted planner groups and scholarships. Full details and application forms are located on the conference website. The hosted planner group features complimentary registration, networking opportunities with 5–10 business professionals, including a PCMA partner, hotel accommodation and a Swiss train travel pass. The PCMA Foundation will support scholarships for select individuals, which entitles the recipient to complimentary registration, Swiss train travel pass, hotel accommodation, air travel and a one-year PCMA membership.

“Convening EMEA will be equal parts celebration and exploration – the next chapter in our journey with a bright pathway forward for business events,” said Jaimé Bennett, PCMA Business Director, EMEA.

“”Attendees will have the ‘we time’ they have been craving – reconnecting with business partners and clients while together exploring new ideas on getting back to business with redesigned workstyles.”

Convening EMEA will give attendees what they need most for what’s next: Simply connecting.

About PCMA
PCMA believes that business events can economically and socially transform communities, enterprises and individuals. As the worlds largest platform for business events strategists and their business partners, PCMA’s success is driven by a commitment to providing provocative executive-level education, face-to-face networking and business intelligence to its membership of 8,400 professionals and students and global audience of over 100,000 business event stakeholders. Through its Ascent leadership initiative to promote inclusion and diversity across the business events industry and beyond, PCMA seeks to empower those challenged by gender, sexual orientation, race, ethnicity or disabilities to find success. Headquartered in Chicago, PCMA has 17 chapters throughout the United States, Canada and Mexico with members in more than 40 countries and regional offices in Ireland, Australia and Singapore. Visit them here.