Silesia Convention Bureau has become a member of ICCA, one of the most important international associations in the meetings industry. This is another important step in building relations and business opportunities for the meeting and event industry from this region in southern Poland.
Silesia Convention Bureau (SCB) is a product consortium that brings together entities working to develop business tourism in the Silesian Voivodeship in the southern part of Poland. SCB operates within the structures of the Silesian Tourist Organization and is a specialised entity responsible for promoting the entire Silesian Voivodeship as an attractive destination for hosting meetings.
“We are honoured and happy to be part of the global ICCA family. Most convention bureaus are members of industry associations, and the ICCA is the world’s leading meeting industry association. Such affiliation increases the prestige and credibility of the image of our organisation. As an ICCA member, we count on expanding business contacts, acquiring knowledge and international cooperation,” says Agnieszka Sikorska, director of the Silesia Convention Bureau.
By joining ICCA, Silesia Convention Bureau has become the ninth Polish convention bureau to become a member. The other members from Poland encompass bureaus from Gdańsk, Warsaw, Poznań, Kraków, Wrocław, Łódź, Lublin, and Poland Convention Bureau. In sum, 18 entities from Poland hold ICCA membership.
“Joining ICCA marks a significant turning point for the Silesia Convention Bureau, emphasising dedication to positioning Poland as a top-tier destination for international conferences and congresses. Through ICCA’s global network, we envision collaborations that will enhance the overall competitiveness and appeal of the Polish MICE market, attracting a diverse range of events and fostering economic growth in the region,” says Aneta Książek, Head of the Poland Convention Bureau.